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EXPERIENCE

From procurement and operations to product, transformation and AI

​10/2025 – 05/2026

AI Innovation Hub Core Member

HP

AI adoption ambassador for my business unit: AI use cases for employee productivity and the Lead-to-Cash value chain, AI agents in production with the Enterprise IT team, and the internal AI champions community.

01/2022 – 05/2026

Senior Transformation Program Manager

HP

Transformation business architect and program manager translating strategy into future-state capabilities and operating models. Programs included capabilities for a $500M multivendor managed services business, resolving operational issues in the $1B Care Pack services business and a new PMO for Product Operations.

01/2019 – Present

Co-founder

Faceonized

Bootstrapped, seed-stage AI HealthTech startup that uses facial image analysis to generate personality insights. iOS and Android MVP and patent applications in the US and Europe.

​​01/2020 – 12/2021

Technical Product Manager

HP

Led global cross-functional teams of senior experts (50 members) to design and enable technically complex products integrating hardware, software and services across several business models and routes to market. 

01/2012 – 12/2019

Business Process Reengineering Lead

HP

Led a team of 10 process engineers improving operational performance across the EMEA services organization.

01/2004 – 12/2011

New Product Introduction Operations & Procurement Lead

HP

Global NPI operations and procurement for large-format printers (HP DesignJet 4500, T1100 and Z series), from concept to global production.

Education and certifications

​

No Code and Agentic AI

    MIT (In progress)

MBA

    EADA

​MEng Network, Systems, Broadcasting Services

    UPC

MEng Electronics

    Ramon Llull University

BEng Telecommunications

    Ramon Llull University

AI Governance

    Saïd Business School, University of Oxford

Agentic AI

      Saïd Business School, University of Oxford

​​AI Foundations for Business Professionals

      Saïd Business School, University of Oxford

SAFe Agilist

AWS Certified AI Business Strategist (in progress)

01/2000 – 12/2003

Purchasing Manager

Retevisión (Auna Telecom)

Managed a €36M procurement budget and achieved a 15% annual cost reduction through strategic sourcing.

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